AI Visibility Scorecard
keeporrefi.com · Technology
At 1.63/10, KeepOrRefi is near-invisible in AI search today. Most AI engines will not name it when asked about its category. The weakest signals are Backlinks, Domain Trust and News Mentions. That is fixable, and the signals below show where to start.
AI engines read this profile 3 times
Claude
Top 50% in Technology for AI visibility
19
AI Naming Predictability
iRarely named · 19/100
Technology average 28
Top 49% of Technology
See what's behind this score →1.63
-
Network Authority
iNot connected yet
0 relationships on record. Businesses in Technology average 4. Claim your page and Engagemii is your first.
See what's behind this score →65
Muse Index Score
iAI agent readiness
Transactable · 65/100
Technology average 17
See what's behind this score →0
from our crawl and measurement
KeepOrRefi describes itself simply: "Free, independent weekly mortgage-rate verdicts: KEEP or REFI." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 1.63 out of 10.
Our crawl found structured data on the page (Organization, WebSite, WebApplication), a sitemap and a readable heading structure. It is missing an llms.txt file.
AI crawlers have read this profile 3 times in our tracking, including ClaudeBot (Anthropic).
Strong · Good · Fair · Weak
Structured Data
Strong
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Fair
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Fair
Experience, Expertise, Authority, Trust markers.
Technical AEO
Good
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Good
Sitemaps and entity links AI can follow.
How the web signals your brand to AI
Backlinks
Weak
No inbound links found yet.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
-
Not yet measured.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can read your site and name it in answers. At 1.63/10, KeepOrRefi is near-invisible to AI engines today. That is fixable, and the signals above are where to start.
How does the verdict work?
Most refinance advice uses the "1% rule": refinance when rates drop one point below yours. Research says that rule is wrong for most people.
How big a rate drop do you need?
Bigger loans need smaller drops. Per the NBER model — using typical estimated closing costs, a ~7-year expected stay, and no mortgage-interest deduction (most households take the standard deduction) — the rate drop that justifies refinancing looks like this: Computed with the Agarwal–Driscoll–Laibson model; closing costs estimated as $2,000 + 0.75% of balance.
What are mortgage rates right now?
For the week of July 23, 2026: the average 30-year fixed is 6.58% and the 15-year fixed is 5.96% (Freddie Mac Primary Mortgage Market Survey). Over the past 18 months the 30-year has ranged from roughly 5.98% to 6.95%, touching its low in early 2026 — a dip that briefly put nearly 5 million homeowners "in the money" for a refinance (ICE Mortgage Monitor).
ChatGPT doesn't crawl the web like Google does. When someone asks Claude about the best project management tools, the model isn't searching your website in real-time. It's pulling from training data that stopped months or years ago.
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Scored by Engagemii on November 9, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/keeporrefi
Cite this score: Engagemii (2026). "AEO Score for KeepOrRefi." Retrieved from https://engagemii.com/aeo/brands/keeporrefi
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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