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What this score means
Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can actually read your site and cite it in answers. Two-thirds of websites are invisible to them. kooij just got measured.
4/10 means kooij is borderline visible. AI bots can crawl your site but your structured-data signals are thin. You are at risk of being skipped when buyers ask AI for a recommendation.
About kooij
Core tenets of longevity, functionality, and joy guide the Kooij collection. Of each object we ask: is this a permanent, worthy application of the resources used? In 2009, Dirk van der Kooij founded this studio in the basement of the Design Academy, Eindhoven. His guiding question was seemingly simple: could plastic be an honest, durable material? Six pizza ovens welded together proved that yes, it could. The resulting Elephant Skin series saw recycled plastic wrinkle and contract as it cooled outside of a mould, conjuring a rich, living tactility. The ultimate imitator had finally found an id
Details
Industry: Sports & Recreation
kooij.comAI Visibility Breakdown
1
Structured Data
7
Content Structure
5
Entity Clarity
3
E-E-A-T Signals
6
Technical AEO
3
AI Discoverability
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Your full 6-category score breakdown
Exact fixes: robots.txt, schema, llms.txt
AI bot crawls from ChatGPT, Claude, Perplexity, Gemini
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Athletes Know What They Want. They Just Can't Find a Brand That Listens.
An athlete shopping for gear isn't browsing. They're problem-solving.
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Source & Attribution
Scored by Engagemii on June 27, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/kooij
Cite this score: Engagemii (2026). "AEO Score for kooij." Retrieved from https://engagemii.com/aeo/brands/kooij
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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