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AI Visibility Scorecard
Looker
looker.com · computer software
Somewhat visible. AI bots can read Looker, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 2 times
ChatGPT
#46,938 of 2,808,083 in Technology for AI visibility
6.8
/10
AEO Score
About Looker
from our crawl and measurement
"Looker is an enterprise platform for BI, data applications, and embedded analytics that helps you explore and share insights in real time." That is how Looker introduces itself. To AI engines like ChatGPT and Perplexity it is partially visible, scoring 6.8 out of 10, readable in places and missing in others.
On the page itself the strengths are clear: a clear heading structure. It is passable on a partly stated business identity, basic crawler access and partial sitemap and link coverage. What holds it back is structured data describing the business and credibility markers like credentials or reviews.
Away from its own site, other sites link to it, the domain reads as established and people discuss it in places AI engines read. There is some, but not much, sign that press coverage is thin and it barely surfaces on Reddit. Beyond that, AI engines do not yet recognise it as a distinct business.
AI crawlers have visited 2 times in our tracking, including GPTBot (ChatGPT). The business dates to 2012.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
1
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
8
Clear headings and answer-style content.
Entity Clarity
5
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
2
Experience, Expertise, Authority, Trust markers.
Technical AEO
6
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
6
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
10
Inbound links from other sites.
Domain Trust
5
Established authority for your domain.
Entity Presence
0
Not in AI knowledge graphs yet.
News Mentions
1
Press and news coverage.
Community
6
Forum and community discussion.
3
Reddit mentions and discussion.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.8/10, Looker has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Looker
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
Tech Shoppers Do More Research Than Anyone. Are You There When They're Looking?
Tech buyers are the most research-intensive shoppers on the internet.
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Source & Attribution
Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/looker
Cite this score: Engagemii (2026). "AEO Score for Looker." Retrieved from https://engagemii.com/aeo/brands/looker
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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