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AI Visibility Scorecard
ING Bank
lorchpi.com · Finance & Insurance
Borderline visible. AI bots can crawl ING Bank, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.
Monitoring for AI engine activity
In the Engagemii AEO index
#306,254 of 775,556 in Finance & Insurance for AI visibility
4.8
/10
AEO Score
About ING Bank
from our crawl and measurement
ING Australia, Bank Accounts, Credit Cards, Loans & Insurance describes itself simply: "Do your thing with ING. Offering bank accounts & savings accounts ✔ Great rates on loans & credit cards ✔ Insurance & superannuation ✔ Contact ING Today!." When AI engines look at it, they find little to work with. It scores 4.7 out of 10.
Our crawl found structured data on the page (Organization) and a readable heading structure. It is missing an llms.txt file and a sitemap.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
6
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
9
Clear headings and answer-style content.
Entity Clarity
7
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
3
Experience, Expertise, Authority, Trust markers.
Technical AEO
6
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
10
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
1
Inbound links from other sites.
Domain Trust
0
Little domain authority yet.
Entity Presence
0
Not in AI knowledge graphs yet.
News Mentions
0
No press coverage found yet.
Community
0
No community discussion yet.
0
No Reddit mentions found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 4.8/10, ING Bank is crawlable but under-signaled - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for ING Bank
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
Continue reading in your free Engagemii portalFree signup unlocks the full article plus your personalized AEO fix list for ING Bank.
Source & Attribution
Scored by Engagemii on August 7, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/lorchpi
Cite this score: Engagemii (2026). "AEO Score for ING Bank." Retrieved from https://engagemii.com/aeo/brands/lorchpi
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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