AT&T

AT&T, based in Dallas, TX, describes itself simply: "AT&T is a global leader in wireless, internet, and communication services, offering cutting-edge 5G technology, fiber internet, and innovative solutions for millions worldwide." Measured against the twelve signals AI engines rely on, it scores 7.6 out of 10, a strong showing.

On its own pages the site does well on structured data describing the business and a clearly stated business identity. It is passable on a workable page structure, basic crawler access and partial sitemap and link coverage. What holds it back is credibility markers like credentials or reviews.

Off the page, other sites link to it, the domain reads as established, AI engines recognise it as a distinct business, it turns up in press coverage, people discuss it in places AI engines read and it comes up on Reddit.

The site links to no social profiles, so there is nothing tying the brand to a wider presence.