AI Visibility Scorecard
madebyformula.com · Professional Services
Borderline visible. AI bots can crawl Made by Formula, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.
AI engines read this profile 1 times
ShapBot
#133,299 of 528,700 in Professional Services for AI visibility
<1
4
AEO Visibility
iBorderline · 4/10
30
Muse Index Score
iAI agent readiness
Agent-ready · 30/100
0
AI Adoption
iNone detected · 0/100
from our crawl and measurement
Made by Formula describes itself simply: "Made by Formula is a strategic branding agency based in Manchester, UK. We work with clients to build brands that capture their audience's imagination." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 4.0 out of 10.
Our crawl found structured data on the page (WebPage, ImageObject, BreadcrumbList). It is missing an llms.txt file, a sitemap and a heading structure that lays out what it offers.
Strong · Good · Fair · Weak
Structured Data
Good
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Good
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Fair
Experience, Expertise, Authority, Trust markers.
Technical AEO
Good
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Strong
Sitemaps and entity links AI can follow.
How the web signals your brand to AI
Backlinks
Weak
No inbound links found yet.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
Weak
Not in AI knowledge graphs yet.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 4/10, Made by Formula is crawlable but under-signaled - fixable, and the signals above are where to start.
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The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Scored by Engagemii on October 4, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/madebyformula
Cite this score: Engagemii (2026). "AEO Score for Made by Formula." Retrieved from https://engagemii.com/aeo/brands/madebyformula
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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