Gmail

Gmail describes itself simply: "Gmail is email that’s intuitive, efficient, and useful. 15 GB of storage, less spam, and mobile access." Measured against the twelve signals AI engines rely on, it scores 8.0 out of 10, a strong showing.

The page falls short on a heading structure that lays out what it offers, a clearly stated business identity, sitemaps and entity links AI can follow, structured data describing the business, credibility markers like credentials or reviews and the technical files AI engines look for, such as llms.txt or an open robots.txt.

Off the page, other sites link to it, the domain reads as established, AI engines recognise it as a distinct business, it turns up in press coverage, people discuss it in places AI engines read and it comes up on Reddit.

AI crawlers have visited once in our tracking, including ClaudeBot (Anthropic). There is not much on the page to read either, about 46 words. The site links to no social profiles, so there is nothing tying the brand to a wider presence.