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AI visibility score
1.12/ 10Near-invisible

▲ 0.02 since Nov 2026

As of 2026-11-08 · Engagemii IndexCheck another site →Live terminal →

AI Visibility Scorecard

Morag Johnston, User Experience Strategist and Coach

Morag Johnston, User Experience Strategist and Coach

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moragjohnston.com · Professional Services

At 1.12/10, Morag Johnston, User Experience Strategist and Coach is near-invisible in AI search today. Most AI engines will not name it when asked about its category. The weakest signals are Structured Data, Backlinks and Domain Trust. That is fixable, and the signals below show where to start.

AI engines read this profile 1 times

Claude

3

AI Naming Predictability

i

Rarely named · 3/100

Professional Services average 8

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1.12

AEO Visibility

i

Near-invisible · 1.12/10

Professional Services average 1.5

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-

Network Authority

i

Not connected yet

0 relationships on record. Businesses in Professional Services average 1. Claim your page and Engagemii is your first.

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5

Muse Index Score

i

AI agent readiness

Basic · 5/100

Professional Services average 18

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0

AI Adoption

i

None detected · 0/100

Professional Services average 1

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About Morag Johnston, User Experience Strategist and Coach

from our crawl and measurement

"My work focuses on helping clients get where they want go by linking their goals and values to a strategy and tactics. That's being Effective by Design." That is how Morag Johnston, User Experience Strategist and Coach introduces itself. When AI engines look at it, they find little to work with. It scores 1.12 out of 10.

Our crawl found a sitemap and a readable heading structure. It is missing structured data describing the business and an llms.txt file.

Company ·
Morag Johnston, User Experience Strategist and Coach
Industry ·
Professional Services
Site status ·
Live (The website showed an active business site when last checked (Nov 1, 2026).)
Last scored ·
Nov 8, 2026

The 6 on-page signals AI reads

Strong · Good · Fair · Weak

Structured Data

Weak

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

Strong

Clear headings and answer-style content.

Entity Clarity

Fair

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

Fair

Experience, Expertise, Authority, Trust markers.

Technical AEO

Good

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

Good

Sitemaps and entity links AI can follow.

The 6 off-page signals AI reads

How the web signals your brand to AI

Backlinks

Weak

No inbound links found yet.

Domain Authority

Weak

Little domain authority yet.

Reference Presence

-

Not yet measured.

News & Press

Weak

No press coverage found yet.

Community

Weak

No community discussion yet.

Social Mentions

Weak

No social discussion found yet.

What this score means

Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can read your site and name it in answers. At 1.12/10, Morag Johnston, User Experience Strategist and Coach is near-invisible to AI engines today. That is fixable, and the signals above are where to start.

Frequently Asked Questions

Coach or Consultant?

Good consultants do some coaching, and good coaches do some consulting. I use whatever skills are necessary for the situation. Coaching is a “right-brained” activity. I follow my curiosity and ask lots of questions to find out what’s really going on and what you want. I help envision possibilities and draw connections between seemingly unrelated ideas and concepts.

Picked for Morag Johnston, User Experience Strategist and Coach: AEO & AI Search

Why your brand doesn't show up in ChatGPT answers (and how to fix it)

ChatGPT doesn't crawl the web like Google does. When someone asks Claude about the best project management tools, the model isn't searching your website in real-time. It's pulling from training data that stopped months or years ago.

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Source & Attribution

Scored by Engagemii on November 8, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/moragjohnston

Cite this score: Engagemii (2026). "AEO Score for Morag Johnston, User Experience Strategist and Coach." Retrieved from https://engagemii.com/aeo/brands/moragjohnston

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.

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