AI Visibility Scorecard
Mullvad VPN
mullvad.net · Media & Entertainment
Somewhat visible. AI bots can read Mullvad VPN, but it is missing signals that would get it named ahead of competitors.
AI engines read this profile 24 times
Meta AI · ChatGPT · Parallel · Amazon Alexa
#31,329 of 1,966,245 in Media & Entertainment for AI visibility
80
AI Naming Predictability
iNamed occasionally · 80/100
Media & Entertainment average 17
Top 2% of Media & Entertainment
See what's behind this score →5.2
-
Network Authority
iNot connected yet
0 relationships on record. Businesses in Media & Entertainment average 3. Claim your page and Engagemii is your first.
See what's behind this score →45
Muse Index Score
iAI agent readiness
Agent-ready · 45/100
Media & Entertainment average 15
See what's behind this score →?
About Mullvad VPN
from our crawl and measurement
"Free the internet from mass surveillance and censorship. Fight for privacy with Mullvad VPN and Mullvad Browser." That is how Mullvad VPN introduces itself. Its AI visibility score is 5.2 out of 10: the engines can find it, but they do not have much to hold on to.
Our crawl found structured data on the page (Organization), a sitemap and a readable heading structure. It is missing an llms.txt file.
AI crawlers have visited 2 times in our tracking, including GPTBot (ChatGPT).
- Company ·
- Mullvad VPN
- Website ·
- mullvad.net
- Industry ·
- Media & Entertainment
- Site status ·
- Live (The website showed an active business site when last checked (Oct 31, 2026).)
- Last scored ·
- Aug 1, 2026
The 6 on-page signals AI reads
Strong · Good · Fair · Weak
Structured Data
Fair
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Good
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Weak
Experience, Expertise, Authority, Trust markers.
Technical AEO
Good
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Strong
Sitemaps and entity links AI can follow.
The 6 off-page signals AI reads
How the web signals your brand to AI
Backlinks
Weak
No inbound links found yet.
Domain Authority
Fair
Established authority for your domain.
Reference Presence
Strong
Recognized in AI knowledge graphs.
News & Press
Good
Press and news coverage.
Community
Strong
Forum and community discussion.
Social Mentions
Weak
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can read your site and name it in answers. At 5.2/10, Mullvad VPN has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Mullvad VPN
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How to Get Your Company Named by ChatGPT, Gemini, and Claude
When a buyer asks ChatGPT which company to use, two different things can happen. ChatGPT can name a company in its answer. Or it can link to a web page as a source. Most advice about AI visibility is about the second one. Our data says the first one is what matters.
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Source & Attribution
Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/mullvad-net
Cite this score: Engagemii (2026). "AEO Score for Mullvad VPN." Retrieved from https://engagemii.com/aeo/brands/mullvad-net
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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