AI Visibility Scorecard
Home Kickass Tees from New Zealand
norph.co · Fashion & Apparel
Borderline visible. AI bots can crawl Home Kickass Tees from New Zealand, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.
AI engines read this profile 5 times
Meta AI · Claude
#167,982 of 246,321 in Fashion & Apparel for AI visibility
<1
4
AEO Visibility
iNear-invisible · 3.6/10
-
Network Authority
iNot connected yet
25
Muse Index Score
iAI agent readiness
Basic · 25/100
0
AI Adoption
iNone detected · 0/100
About Home Kickass Tees from New Zealand
from our crawl and measurement
Home Kickass Tees from New Zealand, based in Nelson, Nelson, describes itself simply: "If you’re looking for your next favourite New Zealand t-shirt, then look no further. Norph is where you’ll find unique tees designed in Nelson, printed in Tauranga, and sent to happy torsos." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 3.6 out of 10.
On the page itself the strengths are clear: a clearly stated business identity and crawler access and the files AI engines look for. It is passable on some structured data and a workable page structure. What holds it back is sitemaps and entity links AI can follow and credibility markers like credentials or reviews.
Off the page, almost no other sites link to it, the domain does not yet read as established, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. Those are earned elsewhere on the web, not fixed on the site itself.
The site links to no social profiles, so there is nothing tying the brand to a wider presence.
- Company ·
- Home Kickass Tees from New Zealand
- Website ·
- norph.co
- Industry ·
- Fashion & Apparel
- Location ·
- Nelson, Nelson
- Site status ·
- Live (The website showed an active business site when last checked (Aug 26, 2026).)
- Last scored ·
- Jul 31, 2026
- Verified connections ·
- None yet
The 6 signals AI reads
Strong · Good · Fair · Weak
Structured Data
Good
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Good
Clear headings and answer-style content.
Entity Clarity
Strong
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Weak
Experience, Expertise, Authority, Trust markers.
Technical AEO
Good
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Fair
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
Weak
No inbound links found yet.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
Weak
Not in AI knowledge graphs yet.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 3.6/10, Home Kickass Tees from New Zealand is crawlable but under-signaled - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Home Kickass Tees from New Zealand
Which AI engines already crawl you
Free AI bot monitoring: see every AI crawler that visits you
Already have an account? Sign in
How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
Continue reading in your free Engagemii portalFree signup unlocks the full article plus your personalized AEO fix list for Home Kickass Tees from New Zealand.
Source & Attribution
Scored by Engagemii on July 31, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/norph-co
Cite this score: Engagemii (2026). "AEO Score for Home Kickass Tees from New Zealand." Retrieved from https://engagemii.com/aeo/brands/norph-co
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
Powered by Engagemii - The Answer Engine Optimization (AEO) Platform