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AI Visibility Scorecard
PAT McGRATH LABS
patmcgrath.com · Beauty & Personal Care
Somewhat visible. AI bots can read PAT McGRATH LABS, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 12 times
Claude · Apple Intelligence · Meta AI · ChatGPT
#338 of 199,396 in Beauty & Personal Care for AI visibility
7
AEO Visibility
iVisible · 6.7/10
45
Muse Index Score
iAI agent readiness
Agent-ready · 45/100
0
AI Adoption
iNone detected · 0/100
About PAT McGRATH LABS
from our crawl and measurement
"Defiantly decadent makeup created by the world's most celebrated editorial and runway makeup artist, Pat McGrath. Explore all of the Pat McGrath Labs creations on her official site." That is how PAT McGRATH LABS introduces itself. Its AI visibility score is 6.7 out of 10: the engines can find it, but they do not have much to hold on to.
Our crawl found structured data on the page (Organization, WebSite), an llms.txt file for AI models and a sitemap.
AI crawlers have visited 6 times in our tracking, including ClaudeBot (Anthropic) and GPTBot (ChatGPT).
The 6 signals AI reads
Higher is better · 0-10
Structured Data
5
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
6
Clear headings and answer-style content.
Entity Clarity
6
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
3
Experience, Expertise, Authority, Trust markers.
Technical AEO
10
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
8
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
10
Inbound links from other sites.
Domain Authority
4
Established authority for your domain.
Reference Presence
0
Not in AI knowledge graphs yet.
News & Press
1
Press and news coverage.
Community
0
No community discussion yet.
Social Mentions
5
Social discussion and mentions.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.7/10, PAT McGRATH LABS has a working base to build on - fixable, and the signals above are where to start.
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Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.
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Source & Attribution
Scored by Engagemii on July 31, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/patmcgrath
Cite this score: Engagemii (2026). "AEO Score for PAT McGRATH LABS." Retrieved from https://engagemii.com/aeo/brands/patmcgrath
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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