AI visibility score
5.5/ 10Fair

#812 of 208,681 in Beauty & Personal Care

As of 2026-08-01 · Engagemii indexCheck another site →Live terminal →

AI Visibility Scorecard

Perfume Direct

Perfume Direct

Unclaimed

perfumedirect.com · Beauty & Personal Care

Somewhat visible. AI bots can read Perfume Direct, but it is missing the structured signals that push citation rate above competitors.

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AI engines read this profile 9 times

Claude · Apple Intelligence · Meta AI · Perplexity

#812 of 208,681 in Beauty & Personal Care for AI visibility

87

AI Naming Predictability

i

AI names companies like this often · 87/100

Top 1% of Beauty & Personal Care

6

AEO Visibility

i

Borderline · 5.5/10

50

Muse Index Score

i

AI agent readiness

Transactable · 50/100

0

AI Adoption

i

None detected · 0/100

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About Perfume Direct

from our crawl and measurement

Perfume Direct, based in Heywood, England, describes itself simply: "Get your favourite Women's Perfume, Men's Aftershave and Gifts Sets at Low Prices from Perfume Direct®. Shop with FREE UK Delivery and Buy Now Pay Later." Its AI visibility score is 5.5 out of 10: the engines can find it, but they do not have much to hold on to.

Our crawl found structured data on the page (Organization, Store, WebSite), an llms.txt file for AI models and a sitemap.

AI crawlers have visited 5 times in our tracking, including Applebot (Siri) and ClaudeBot (Anthropic). By its own structured data it is a retail business.

Industry · Beauty & Personal Care
Last scored · Aug 1, 2026

The 6 signals AI reads

Strong · Good · Fair · Weak

Structured Data

Fair

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

Strong

Clear headings and answer-style content.

Entity Clarity

Fair

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

Weak

Experience, Expertise, Authority, Trust markers.

Technical AEO

Strong

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

Strong

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

Strong

Inbound links from other sites.

Domain Authority

Fair

Established authority for your domain.

Reference Presence

Weak

Not in AI knowledge graphs yet.

News & Press

Weak

No press coverage found yet.

Community

Weak

No community discussion yet.

Social Mentions

Weak

No social discussion found yet.

What this score means

Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 5.5/10, Perfume Direct has a working base to build on - fixable, and the signals above are where to start.

Frequently Asked Questions

Why shop at Perfume Direct?

Welcome to Perfume Direct, we bring you a collection of specially selected women's discount perfumes, men's aftershaves and both men's and women's gift sets at great, low and cheap prices. Our selection of fragrances includes designer names like Calvin Klein, Paco Rabanne, Issey Miyake, and DKNY.

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The exact fixes for Perfume Direct

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Which AI engines already crawl you

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From the blog

Which AI is actually reading your website?→Why your brand doesn't show up in ChatGPT answers→The complete AEO checklist for small business→What is AEO? The beginner's guide→See all posts→
Picked for Perfume Direct: How-To

How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide

The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.

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Free signup unlocks the full article plus your personalized AEO fix list for Perfume Direct.

Perfume Direct lists 1,000+ products, 618 in stock, priced 0.00 to 579.99.

Show 500 of 1,000+ products

The full list of every product we captured is in the product feed (JSON).

Source & Attribution

Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/perfumedirect

Cite this score: Engagemii (2026). "AEO Score for Perfume Direct." Retrieved from https://engagemii.com/aeo/brands/perfumedirect

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.

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