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AI Visibility Scorecard
Pete The Plumber
petetheplumber.com · Home & Living
Somewhat visible. AI bots can read Pete The Plumber, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 3 times
ChatGPT · Apple Intelligence
#2,508 of 1,244,256 in Home & Living for AI visibility
6.6
/10
AEO Score
About Pete The Plumber
from our crawl and measurement
"Specializing in drain cleaning and complete plumbing solutions, Pete the Plumber has been Calgary's trusted plumber for more than 27 years." That is how Pete The Plumber of Calgary, AB introduces itself. To AI engines like ChatGPT and Perplexity it is partially visible, scoring 6.6 out of 10, readable in places and missing in others.
On the page itself the strengths are clear: structured data describing the business, a clear heading structure, a clearly stated business identity, visible credibility markers, crawler access and the files AI engines look for and sitemaps and entity links AI can follow.
Away from its own site, other sites link to it. There is some, but not much, sign that the domain is only lightly established. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. Those are earned elsewhere on the web, not fixed on the site itself.
It does link out to several social profiles, which helps engines tie the brand together. By its own structured data it is a plumbing business.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
9
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
9
Clear headings and answer-style content.
Entity Clarity
10
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
9
Experience, Expertise, Authority, Trust markers.
Technical AEO
7
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
9
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
10
Inbound links from other sites.
Domain Authority
3
Established authority for your domain.
Reference Presence
0
Not in AI knowledge graphs yet.
News & Press
0
No press coverage found yet.
Community
0
No community discussion yet.
Social Mentions
0
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.6/10, Pete The Plumber has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Pete The Plumber
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
The AEO Checklist Every Small Business Owner Needs Right Now
Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.
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Source & Attribution
Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/petetheplumber
Cite this score: Engagemii (2026). "AEO Score for Pete The Plumber." Retrieved from https://engagemii.com/aeo/brands/petetheplumber
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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