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AI Visibility Scorecard
rattleandbones.com Β· E-commerce
Borderline visible. AI bots can crawl Rattle and Bones, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.
Monitoring for AI engine activity
In the Engagemii AEO index
#401,979 of 634,189 in E-commerce for AI visibility
4
/10
AEO Score
from our crawl and measurement
Kids Personalised Hat is a business whose own site puts it this way: "Rattle & Bone's are kids hats that offer sun protection and street cred for your littles. Shop our wide range of caps and reversible bucket hats now. Perfect for Kindy or skatepark." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 3.7 out of 10.
Our crawl found structured data on the page (LocalBusiness, WebSite), an llms.txt file for AI models and a sitemap. It is missing a heading structure that lays out what it offers.
Higher is better Β· 0-10
Structured Data
5
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
3
Clear headings and answer-style content.
Entity Clarity
9
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
3
Experience, Expertise, Authority, Trust markers.
Technical AEO
10
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
5
Sitemaps and entity links AI can follow.
How the web signals your brand to AI
Backlinks
1
Inbound links from other sites.
Domain Authority
0
Little domain authority yet.
Reference Presence
0
Not in AI knowledge graphs yet.
News & Press
0
No press coverage found yet.
Community
0
No community discussion yet.
Social Mentions
0
No social discussion found yet.
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 4/10, Rattle and Bones is crawlable but under-signaled - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Rattle and Bones
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Scored by Engagemii on August 16, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/rattleandbones
Cite this score: Engagemii (2026). "AEO Score for Rattle and Bones." Retrieved from https://engagemii.com/aeo/brands/rattleandbones
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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