Spearphish General Store

Spearphish General Store is a business whose own site puts it this way: "REKCAH Comics blends cybersecurity and hacking with bold storytelling, crafted by pro comic artists and powered by the hacker expertise of Black Hills Infosec." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 4.8 out of 10.

On the page itself the strengths are clear: crawler access and the files AI engines look for. What holds it back is a heading structure that lays out what it offers, a clearly stated business identity, sitemaps and entity links AI can follow, structured data describing the business and credibility markers like credentials or reviews.

Away from its own site, other sites link to it. There is some, but not much, sign that the domain is only lightly established. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. Those are earned elsewhere on the web, not fixed on the site itself.

AI crawlers have visited 2 times in our tracking, including ClaudeBot (Anthropic). The site links to no social profiles, so there is nothing tying the brand to a wider presence. The business dates to 2022.