AI Visibility Scorecard
AdRoll
rollworks.com · Technology
Somewhat visible. AI bots can read AdRoll, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 6 times
ChatGPT · Claude · Apple Intelligence · ShapBot
#102,297 of 2,707,329 in Technology for AI visibility
6
AEO Visibility
iVisible · 6.2/10
75
Muse Index Score
iAI agent readiness
Transactable · 75/100
8
AI Adoption
iBasic · 8/100
About AdRoll
from our crawl and measurement
AdRoll describes itself simply: "AdRoll is an ecommerce marketing platform that empowers growing direct-to-consumer (D2C) brands to deliver personalized consumer experiences across channels." Its AI visibility score is 6.2 out of 10: the engines can find it, but they do not have much to hold on to.
Our crawl found structured data on the page (Corporation, BreadcrumbList, WebApplication) and a readable heading structure. It is missing an llms.txt file and a sitemap.
AI crawlers have visited 2 times in our tracking, including GPTBot (ChatGPT).
The 6 signals AI reads
Strong · Good · Fair · Weak
Structured Data
Good
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Fair
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Fair
Experience, Expertise, Authority, Trust markers.
Technical AEO
Good
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Strong
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
Strong
Inbound links from other sites.
Domain Authority
Fair
Established authority for your domain.
Reference Presence
Weak
Not in AI knowledge graphs yet.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.2/10, AdRoll has a working base to build on - fixable, and the signals above are where to start.
Frequently Asked Questions
What are the benefits of AdRoll ABM?
With AdRoll ABM, you’re not just running campaigns, you’re refining ABM by leveraging deep buyer insights and actionable recommendations for precise targeting and tangible results. This approach simplifies the complexity of pinpointing and engaging with high-value accounts, ensuring your marketing efforts are laser-focused on those with the most significant revenue potential.
What differentiate AdRoll ABM from other ABM solutions?
AdRoll ABM seamlessly combines a precise B2B audience segmentation and targeting solution with a cross-channel demand-side platform into a single application. Powered by InIQ and BidIQ, our AI buyer insight engine and bid optimization engine, AdRoll ABM offers a powerful, yet easy-to-use, platform for B2B marketers to unlock precision to drive pipeline and revenue.
How can I learn more about AdRoll ABM?
Schedule a demo of the AdRoll ABM solution customized to your needs. Request Demo form
Is this your brand?
The exact fixes for AdRoll
Which AI engines already crawl you
Free AI bot monitoring: see every AI crawler that visits you
The AEO Checklist Every Small Business Owner Needs Right Now
Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.
Continue reading in your free Engagemii portalFree signup unlocks the full article plus your personalized AEO fix list for AdRoll.
Source & Attribution
Scored by Engagemii on August 2, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/rollworks
Cite this score: Engagemii (2026). "AEO Score for AdRoll." Retrieved from https://engagemii.com/aeo/brands/rollworks
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
Powered by Engagemii - The Answer Engine Optimization (AEO) Platform