Schema Markup Generator & Structured Data Testing Tool (inc JSON

Where should I put the generated JSON-LD snippet?

Your JSON snippet can be added anywhere in your page's HTML. Most editors, such as the Wordpress HTML editor, have a 'View Source' mode that allows you to directly edit the HTML.Generally it's easiest to place the snippet somewhere you'll find it in the future. I like to put the code at the end of an article so it is out of the way yet simple to find.

What is schema.org markup for?

Schema.org is a community driven project that aims to create a standard for structured data. They have created many categories of structured data in order to help website owners describe their content more clearly to search engines and other services. The markup our generator provides makes it simple to add structured data to your pages.

How does schema help your SEO?

Schema helps your SEO by explaining to Google exactly what your page or data is about.

How to test your structured data is valid?

To be sure your structured data can be digested by Google and other robots, you should always use a testing tool.

What does the structured data testing tool actually test?

To help you understand whether your structured data is valid we perform a number of checks. First, we check each property against the given Schema Type you provide. If you are using properties that are not part of the original schema spec - or if you have introduced any typos to their names - we will highlight that property as an error.