AI Visibility Scorecard
Scratch
scratch.mit.edu · Education
Well-positioned for AI search. Its weakest signals, Structured Data, Content Structure and Entity Clarity, are where Scratch still has room to grow.
AI engines read this profile 6 times
Claude · Apple Intelligence · Meta AI · Perplexity
Top 1% in Education for AI visibility
92
AI Naming Predictability
iAI names companies like this often · 92/100
Education average 14
Top 1% of Education
See what's behind this score →8.34
-
Network Authority
iNot connected yet
0 relationships on record. Businesses in Education average 4. Claim your page and Engagemii is your first.
See what's behind this score →0
Muse Index Score
iAI agent readiness
Not agent-ready · 0/100
Education average 13
See what's behind this score →0
About Scratch
from our crawl and measurement
"Scratch is a free programming language and online community where you can create your own interactive stories, games, and animations." That is how Scratch introduces itself. To AI engines like ChatGPT and Perplexity it is one of the more visible businesses we measure, scoring 8.34 out of 10.
The site is missing structured data describing the business, an llms.txt file and a sitemap.
AI crawlers have read this profile 6 times in our tracking, including ClaudeBot (Anthropic), Applebot (Siri) and Meta AI.
- Company ·
- Scratch
- Website ·
- scratch.mit.edu
- Industry ·
- Education
- Location ·
- Midlothian, IL
- Site status ·
- Live (The website showed an active business site when last checked (Aug 26, 2026).)
- Last scored ·
- Nov 9, 2026
The 6 on-page signals AI reads
Strong · Good · Fair · Weak
Structured Data
Weak
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Weak
Clear headings and answer-style content.
Entity Clarity
Weak
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Weak
Experience, Expertise, Authority, Trust markers.
Technical AEO
Weak
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Weak
Sitemaps and entity links AI can follow.
The 6 off-page signals AI reads
How the web signals your brand to AI
Backlinks
Strong
Inbound links from other sites.
Domain Authority
Good
Established authority for your domain.
Reference Presence
Strong
Recognized in AI knowledge graphs.
News & Press
Strong
Press and news coverage.
Community
Strong
Forum and community discussion.
Social Mentions
Strong
Social discussion and mentions.
What this score means
Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can read your site and name it in answers. At 8.34/10, Scratch is well placed; the signals above show what is left to gain.
The AEO Checklist Every Small Business Owner Needs Right Now
Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.
Continue reading in your free Engagemii portalSign up free to read the full article and get your AEO fix list for Scratch.
Source & Attribution
Scored by Engagemii on November 9, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/scratch-mit-edu
Cite this score: Engagemii (2026). "AEO Score for Scratch." Retrieved from https://engagemii.com/aeo/brands/scratch-mit-edu
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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