Seattle Totems

"Totems Players of the Week/Month Here is a collection of Totems who were selected as Players of the Week or Month in the USPHL YOUR 25-26 TOTEMS Totems Graduating Players!." That is how Seattle Totems introduces itself. To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 3.0 out of 10.

The page falls short on a heading structure that lays out what it offers, sitemaps and entity links AI can follow, structured data describing the business, a clearly stated business identity, credibility markers like credentials or reviews and the technical files AI engines look for, such as llms.txt or an open robots.txt.

Away from its own site, other sites link to it. There is some, but not much, sign that the domain is only lightly established. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. Those are earned elsewhere on the web, not fixed on the site itself.

AI crawlers have visited 2 times in our tracking, including ClaudeBot (Anthropic) and Applebot (Siri). There is not much on the page to read either, about 105 words. It does link out to several social profiles, which helps engines tie the brand together. The business dates to 2006.