Shepard Ventures

"We're create & publish compelling short-form videos across our owned social media platforms." That is how Shepard Ventures introduces itself. When AI engines look at it, they find little to work with. It scores 3.4 out of 10.

On its own pages the site does well on a clear heading structure and crawler access and the files AI engines look for. It is passable on a partly stated business identity. What holds it back is sitemaps and entity links AI can follow, structured data describing the business and credibility markers like credentials or reviews.

Off the page there is only faint evidence that only a handful of sites link to it. Beyond that, the domain does not yet read as established, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. None of that can be fixed on the page: it has to be earned.

There is not much on the page to read either, about 147 words. The business dates to 2020.