AI Visibility Scorecard
spark.mozilla.org · Media & Entertainment
Somewhat visible. AI bots can read Firefox, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 55 times
Meta AI · ChatGPT · Claude · Apple Intelligence
#5,298 of 1,966,760 in Media & Entertainment for AI visibility
7
AEO Visibility
iVisible · 7/10
55
Muse Index Score
iAI agent readiness
Transactable · 55/100
0
AI Adoption
iNone detected · 0/100
from our crawl and measurement
Firefox describes itself simply: "Mozilla is a global community working to make the internet open, accessible, and safe for everyone." Measured against the twelve signals AI engines rely on, it scores 7.0 out of 10, a strong showing.
Under the hood there is structured data on the page (Organization, Brand, WebSite) and a readable heading structure, but the score is capped by what is missing: an llms.txt file, a sitemap.
Our monitoring has logged 6 AI crawler visits here: the engines come, the question is what they find.
Strong · Good · Fair · Weak
Structured Data
Good
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Good
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Weak
Experience, Expertise, Authority, Trust markers.
Technical AEO
Good
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Strong
Sitemaps and entity links AI can follow.
How the web signals your brand to AI
Backlinks
Strong
Inbound links from other sites.
Domain Authority
Strong
Established authority for your domain.
Reference Presence
Strong
Recognized in AI knowledge graphs.
News & Press
Strong
Press and news coverage.
Community
Strong
Forum and community discussion.
Social Mentions
Weak
No social discussion found yet.
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 7/10, Firefox has a working base to build on - fixable, and the signals above are where to start.
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The exact fixes for Firefox
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Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.
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Scored by Engagemii on August 8, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/spark-mozilla-org
Cite this score: Engagemii (2026). "AEO Score for Firefox." Retrieved from https://engagemii.com/aeo/brands/spark-mozilla-org
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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