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AI Visibility Scorecard
Tern Water
ternwater.com · consumer goods
Somewhat visible. AI bots can read Tern Water, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 4 times
Claude · ChatGPT
#14,733 of 778,865 in Home & Living for AI visibility
6.3
/10
AEO Score
About Tern Water
from our crawl and measurement
Tern Water describes itself simply: "Hard water, sorted. Independent UK testing on softeners, filters and limescale." To AI engines like ChatGPT and Perplexity it is partially visible, scoring 6.3 out of 10, readable in places and missing in others.
On the page itself the strengths are clear: a clear heading structure, crawler access and the files AI engines look for and sitemaps and entity links AI can follow. It is passable on some structured data and a partly stated business identity. What holds it back is credibility markers like credentials or reviews.
Away from its own site, other sites link to it. There is some, but not much, sign that the domain is only lightly established and there is little discussion of it. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on and it does not come up on Reddit. Those are earned elsewhere on the web, not fixed on the site itself.
AI crawlers have visited 4 times in our tracking, including ClaudeBot (Anthropic) and GPTBot (ChatGPT). The site links to no social profiles, so there is nothing tying the brand to a wider presence. The business dates to 2016.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
6
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
9
Clear headings and answer-style content.
Entity Clarity
5
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
1
Experience, Expertise, Authority, Trust markers.
Technical AEO
7
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
7
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
9
Inbound links from other sites.
Domain Trust
3
Established authority for your domain.
Entity Presence
0
Not in AI knowledge graphs yet.
News Mentions
0
No press coverage found yet.
Community
3
Forum and community discussion.
0
No Reddit mentions found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.3/10, Tern Water has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Tern Water
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
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Source & Attribution
Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/ternwater
Cite this score: Engagemii (2026). "AEO Score for Tern Water." Retrieved from https://engagemii.com/aeo/brands/ternwater
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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