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AI Visibility Scorecard

The Marshall Project

The Marshall Project

Unclaimed

themarshallproject.org · online media

Well-positioned for AI search. The breakdown below shows where The Marshall Project is still leaving points on the table.

AI engines read this profile 3 times

Claude · ChatGPT

#988 of 622,324 in Nonprofits for AI visibility

7.1

/10

AEO Score

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About The Marshall Project

from themarshallproject.org

Pulitzer Prize-winning nonprofit newsroom investigating the U.S. criminal justice system and immigration enforcement through data-driven reporting.

Industry · online media
Last scored · Jul 31, 2026
Employees · 11-50
Founded · 2014

The 6 signals AI reads

Higher is better · 0-10

Structured Data

3

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

4

Clear headings and answer-style content.

Entity Clarity

5

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

6

Experience, Expertise, Authority, Trust markers.

Technical AEO

7

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

7

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

10

Inbound links from other sites.

Domain Trust

5

Established authority for your domain.

Entity Presence

0

Not in AI knowledge graphs yet.

News Mentions

8

Press and news coverage.

Community

9

Forum and community discussion.

Reddit

8

Reddit mentions and discussion.

What this score means

Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 7.1/10, The Marshall Project has a working base to build on - fixable, and the signals above are where to start.

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The exact fixes for The Marshall Project

Which AI engines already crawl you

Weekly ChatGPT & Claude citation tracking

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Source & Attribution

Scored by Engagemii on July 31, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/themarshallproject-org

Cite this score: Engagemii (2026). "AEO Score for The Marshall Project." Retrieved from https://engagemii.com/aeo/brands/themarshallproject-org

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.

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