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AI Visibility Scorecard
therefiguy.com · Finance & Insurance
Somewhat visible. AI bots can read The Refi Guy, but it is missing the structured signals that push citation rate above competitors.
Monitoring for AI engine activity
In the Engagemii AEO index
#165,157 of 743,823 in Finance & Insurance for AI visibility
5.2
/10
AEO Score
from our crawl and measurement
"Virginia-based independent mortgage refinance brokerage operated by Duane Buziak, NMLS #1110647. Scotsman Guide Top Originator 2025 & 2026. VA Broker of the Year 2024, 2025." That is how Duane Buziak Virginia Mortgage Refinance Expert of Henrico, VA introduces itself. To AI engines like ChatGPT and Perplexity it is partially visible, scoring 5.1 out of 10, readable in places and missing in others.
Our crawl found structured data on the page (FAQPage, LocalBusiness, Person), an llms.txt file for AI models and a sitemap.
Higher is better · 0-10
Structured Data
9
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
9
Clear headings and answer-style content.
Entity Clarity
10
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
8
Experience, Expertise, Authority, Trust markers.
Technical AEO
10
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
8
Sitemaps and entity links AI can follow.
How the web signals your brand to AI
Backlinks
1
Inbound links from other sites.
Domain Trust
0
Little domain authority yet.
Entity Presence
0
Not in AI knowledge graphs yet.
News Mentions
0
No press coverage found yet.
Community
0
No community discussion yet.
0
No Reddit mentions found yet.
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 5.2/10, The Refi Guy has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for The Refi Guy
Which AI engines already crawl you
Weekly ChatGPT & Claude citation tracking
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Scored by Engagemii on August 9, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/therefiguy
Cite this score: Engagemii (2026). "AEO Score for The Refi Guy." Retrieved from https://engagemii.com/aeo/brands/therefiguy
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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