#660,755 OF 1,947,040 IN MEDIA & ENTERTAINMENT
SCORE HISTORY BEGINS 2026-05-11
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AI Visibility Scorecard
The State
thestate.com · Media & Entertainment
Somewhat visible. AI bots can read The State, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 133 times
Meta AI · ChatGPT · Claude · Apple Intelligence
#660,755 of 1,947,040 in Media & Entertainment for AI visibility
5
AEO Visibility
iBorderline · 5.1/10
20
Muse Index Score
iAI agent readiness
Agent-ready · 20/100
0
AI Adoption
iNone detected · 0/100
About The State
from our crawl and measurement
The State describes itself simply: "Latest news, headlines and updates from Columbia, South Carolina and the the midlands. Stay up to date on crime, politics, local business and more." To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 3.9 out of 10.
On the page itself the strengths are clear: a clearly stated business identity and sitemaps and entity links AI can follow. It is passable on some structured data and basic crawler access. What holds it back is a heading structure that lays out what it offers and credibility markers like credentials or reviews.
Off the page there is only faint evidence that only a handful of sites link to it. Beyond that, the domain does not yet read as established, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. Those are earned elsewhere on the web, not fixed on the site itself.
AI crawlers have visited 19 times in our tracking, including OAI-SearchBot (OpenAI), ClaudeBot (Anthropic) and GPTBot (ChatGPT). It does link out to several social profiles, which helps engines tie the brand together. The business dates to 1891.
The 6 signals AI reads
Higher is better · 0-10
Structured Data
5
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
3
Clear headings and answer-style content.
Entity Clarity
10
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
4
Experience, Expertise, Authority, Trust markers.
Technical AEO
5
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
8
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
1
Inbound links from other sites.
Domain Authority
5
Established authority for your domain.
Reference Presence
0
Not in AI knowledge graphs yet.
News & Press
0
No press coverage found yet.
Community
0
No community discussion yet.
Social Mentions
0
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 5.1/10, The State has a working base to build on - fixable, and the signals above are where to start.
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The exact fixes for The State
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How to Get Your Brand Cited by ChatGPT, Gemini, and Claude: The Complete AEO Guide
The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Source & Attribution
Scored by Engagemii on May 11, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/thestate
Cite this score: Engagemii (2026). "AEO Score for The State." Retrieved from https://engagemii.com/aeo/brands/thestate
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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