AI Visibility Scorecard
times.com · Media & Entertainment
Somewhat visible. AI bots can read The New York Times, but it is missing the structured signals that push citation rate above competitors.
AI engines read this profile 4 times
Claude · Apple Intelligence · ChatGPT · Meta AI
#559,179 of 1,965,985 in Media & Entertainment for AI visibility
5
AEO Visibility
iBorderline · 5.1/10
30
Muse Index Score
iAI agent readiness
Agent-ready · 30/100
0
AI Adoption
iNone detected · 0/100
from our crawl and measurement
The New York Times describes itself simply: "Live news, investigations, opinion, photos and video by the journalists of The New York Times from more than 150 countries around the world. Subscribe for coverage of U.S." To AI engines like ChatGPT and Perplexity it is partially visible, scoring 5.1 out of 10, readable in places and missing in others.
Our crawl found structured data on the page (WebSite, NewsMediaOrganization) and a readable heading structure. It is missing an llms.txt file and a sitemap.
Strong · Good · Fair · Weak
Structured Data
Good
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Good
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Fair
Experience, Expertise, Authority, Trust markers.
Technical AEO
Good
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Good
Sitemaps and entity links AI can follow.
How the web signals your brand to AI
Backlinks
Weak
No inbound links found yet.
Domain Authority
Fair
Established authority for your domain.
Reference Presence
Weak
Not in AI knowledge graphs yet.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 5.1/10, The New York Times has a working base to build on - fixable, and the signals above are where to start.
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The search landscape has fundamentally shifted. While Google still dominates, millions of users now ask questions to ChatGPT, Gemini, and Claude instead of typing into a search bar.
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Scored by Engagemii on August 8, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/times
Cite this score: Engagemii (2026). "AEO Score for The New York Times." Retrieved from https://engagemii.com/aeo/brands/times
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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