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AI Visibility Scorecard

The Formula

The Formula

Unclaimed

tomfrieden.substack.com · Other

Somewhat visible. AI bots can read The Formula, but it is missing the structured signals that push citation rate above competitors.

Monitoring for AI engine activity

In the Engagemii AEO index

6.7

/10

AEO Score

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About The Formula

from tomfrieden.substack.com

How to save millions of lives—including your own—with global health leader and former CDC director Dr. Tom Frieden. Click to read The Formula, by Tom Frieden, a Substack publication with tens of thous

Industry · Other
Last scored · Aug 1, 2026

The 6 signals AI reads

Higher is better · 0-10

Structured Data

1

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

2

Clear headings and answer-style content.

Entity Clarity

4

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

3

Experience, Expertise, Authority, Trust markers.

Technical AEO

3

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

2

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

0

No inbound links found yet.

Domain Trust

8

Established authority for your domain.

Entity Presence

10

Recognized in AI knowledge graphs.

News Mentions

10

Press and news coverage.

Community

10

Forum and community discussion.

Reddit

0

No Reddit mentions found yet.

What this score means

Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.7/10, The Formula has a working base to build on - fixable, and the signals above are where to start.

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The exact fixes for The Formula

Which AI engines already crawl you

Weekly ChatGPT & Claude citation tracking

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Picked for The Formula: AEO & AI Search

The AEO Checklist Every Small Business Owner Needs Right Now

Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.

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Source & Attribution

Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/tomfrieden-substack

Cite this score: Engagemii (2026). "AEO Score for The Formula." Retrieved from https://engagemii.com/aeo/brands/tomfrieden-substack

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.

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