AI Visibility Scorecard
WORN
wornbrand.com · Fashion & Apparel
At 2.9/10, WORN is close to invisible in AI search today. Most assistants will not cite it when asked about your category - fixable, and the signals below show exactly where to start.
AI engines read this profile 7 times
Meta AI · Claude · Apple Intelligence
#71,646 of 246,059 in Fashion & Apparel for AI visibility
0
AI Naming Predictability
iRarely named · 0/100
More likely to be named than 90% of Fashion & Apparel companies
3
AEO Visibility
iNear-invisible · 2.9/10
20
Muse Index Score
iAI agent readiness
Transactable · 20/100
0
AI Adoption
iNone detected · 0/100
About WORN
from our crawl and measurement
WORN is a business whose own site puts it this way: "High quality Merino layers including socks, underwear, tees and hoodies. Our socks are knit from our enhanced Merino, Arrowool™ and are long lasting, comfortable, breathable and moisture." As far as answer engines are concerned it may as well not exist yet: 2.9 out of 10.
On its own pages the site does well on a clear heading structure, crawler access and the files AI engines look for and sitemaps and entity links AI can follow. What holds it back is a clearly stated business identity, credibility markers like credentials or reviews and structured data describing the business.
Off the page, other sites link to it. There is some, but not much, sign that the domain is only lightly established. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. None of that can be fixed on the page: it has to be earned.
The business dates to 2016.
The 6 signals AI reads
Strong · Good · Fair · Weak
Structured Data
Weak
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Strong
Clear headings and answer-style content.
Entity Clarity
Fair
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Fair
Experience, Expertise, Authority, Trust markers.
Technical AEO
Strong
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Good
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
Strong
Inbound links from other sites.
Domain Authority
Weak
Little domain authority yet.
Reference Presence
Weak
Not in AI knowledge graphs yet.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 2.9/10, WORN is crawlable but under-signaled - fixable, and the signals above are where to start.
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The exact fixes for WORN
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Why your brand doesn't show up in ChatGPT answers (and how to fix it)
ChatGPT doesn't crawl the web like Google does. When someone asks Claude about the best project management tools, the model isn't searching your website in real-time. It's pulling from training data that stopped months or years ago.
Continue reading in your free Engagemii portalFree signup unlocks the full article plus your personalized AEO fix list for WORN.
WORN lists 26 products, 26 in stock, priced 0.95 to 169.00.
Show all 26 products
- Order Protect · 0.95
- Performer II: Changing Climates Tee · 64.00 · First Layer
- Performer II: Changing Climates Long Sleeve Tee · 79.00 · First Layer
- Performer II: Changing Climates Hooded Long Sleeve · 94.00 · First Layer
- Performer II: Changing Climates Brief: 5'' · 34.00 · First Layer
- Performer II: Changing Climates Brief: Boot Cut · 54.00 · First Layer
- The Everything: 80hr Work Shirt · 69.00 · 80hr Work Shirt
- The Everything: 80hr Tee · 59.00 · 80hr Tee
- Cloudbase Merino: RIII Hooded Half-Zip · 129.00 · Midlayer
- Latitude Front Zip · 125.00 · Midlayer
- Cloudbase Merino: Heavy Weather Hooded Mid · 169.00 · Midlayer
- Drawer-ganizer · 9.00
- Arrowool™ Beanie: · 24.00 · Beanie
- Everyday Enhanced: Crew · 18.00
- No Show: Casual · 16.00
- Performance: Low Show · 15.00
- Work Boot · 19.00
- T3 Hike: Mountain Child · 24.00
- T3 Snowboard: Black Sky · 28.00
- Winter Work Boot: Calf Height · 26.00
- Enhanced Boot · 19.00
- Ultra Soft Sundays · 19.00
- T3 Ankle: Sparrow · 16.00
- T3 Rugby: Miss Match · 28.00
- Enhanced Ski · 32.00
- Hunt & Heavy Terrain · 29.00
Machine-readable copy: the product feed (JSON).
Source & Attribution
Scored by Engagemii on July 31, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/wornbrand
Cite this score: Engagemii (2026). "AEO Score for WORN." Retrieved from https://engagemii.com/aeo/brands/wornbrand
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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