Postcards from Asia

Postcards from Asia is a business whose own site puts it this way: "I’m doing two interviews this month, organized by two horror writers, Fiona Cooke Hogan who blogs over at unusualfiction and S.K." When AI engines look at it, they find little to work with. It scores 3.6 out of 10.

On its own pages the site does well on a clear heading structure. It is passable on partial sitemap and link coverage. What holds it back is a clearly stated business identity, credibility markers like credentials or reviews, the technical files AI engines look for, such as llms.txt or an open robots.txt and structured data describing the business.

Off the page there is only faint evidence that the domain is only lightly established. Beyond that, almost no other sites link to it, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. None of that can be fixed on the page: it has to be earned.