Yana Smakula. My Cardmaking and Scrapbooking

Yana Smakula. My Cardmaking and Scrapbooking is a business whose own site puts it this way: "All about cardmaking, stamping, die cutting and a bit of everything in between!." When AI engines look at it, they find little to work with. It scores 4.7 out of 10.

On its own pages the site does well on a clear heading structure, crawler access and the files AI engines look for and sitemaps and entity links AI can follow. It is passable on a partly stated business identity. What holds it back is structured data describing the business and credibility markers like credentials or reviews.

Off the page, other sites link to it. There is some, but not much, sign that the domain is only lightly established and it barely surfaces on Reddit. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on and nobody is discussing it where AI engines look. None of that can be fixed on the page: it has to be earned.

AI crawlers have visited once in our tracking, including ClaudeBot (Anthropic). It does link out to several social profiles, which helps engines tie the brand together.