AI Visibility Scorecard
Mitre
mitre.com · Sports & Recreation
Well-positioned for AI search. The breakdown below shows where Mitre is still leaving points on the table.
AI engines read this profile 14 times
Meta AI · Claude · Apple Intelligence · Amazon Alexa
#1,481 of 251,195 in Sports & Recreation for AI visibility
75
AI Naming Predictability
iAI names companies like this often · 75/100
More likely to be named than 99% of Sports & Recreation companies
7
AEO Visibility
iVisible · 7.1/10
50
Muse Index Score
iAI agent readiness
Transactable · 50/100
0
AI Adoption
iNone detected · 0/100
About Mitre
from our crawl and measurement
"Mitre is one of the leading brands worldwide for sports equipment with Mitre footballs being the footballs of choice for the English League." That is how Mitre introduces itself. Measured against the twelve signals AI engines rely on, it scores 7.1 out of 10, a strong showing.
The site does the on-page work well, with structured data on the page (Organization, WebSite), an llms.txt file for AI models, a sitemap.
Our monitoring has logged 9 AI crawler visits here: the engines come, the question is what they find.
The 6 signals AI reads
Strong · Good · Fair · Weak
Structured Data
Good
Organization / LocalBusiness JSON-LD that AI can read.
Content Structure
Good
Clear headings and answer-style content.
Entity Clarity
Strong
How clearly your brand identity reads to AI.
E-E-A-T Signals
Experience, Expertise, Authority, Trust
Weak
Experience, Expertise, Authority, Trust markers.
Technical AEO
Strong
robots.txt, llms.txt, and AI-bot crawl access.
AI Discoverability
Strong
Sitemaps and entity links AI can follow.
Off-page authority
How the web signals your brand to AI
Backlinks
Strong
Inbound links from other sites.
Domain Authority
Fair
Established authority for your domain.
Reference Presence
Weak
Not in AI knowledge graphs yet.
News & Press
Weak
No press coverage found yet.
Community
Weak
No community discussion yet.
Social Mentions
Weak
No social discussion found yet.
What this score means
Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 7.1/10, Mitre has a working base to build on - fixable, and the signals above are where to start.
Is this your brand?
The exact fixes for Mitre
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The AEO Checklist Every Small Business Owner Needs Right Now
Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.
Continue reading in your free Engagemii portalFree signup unlocks the full article plus your personalized AEO fix list for Mitre.
Mitre lists 153 products, 143 in stock, priced 0.00 to 144.50.
Show all 153 products
- Personalised Football White/Black/Red · 28.00
- Personalised Football Lime/Navy/Blue · 28.00
- Personalised Football Orange/Purple · 28.00
- MERCURY PLAIN SOCK WHITE · 6.50
- MERCURY PLAIN SOCK SCARLET · 6.50
- MERCURY PLAIN SOCK ROYAL · 6.50
- MERCURY PLAIN SOCK BLACK · 6.50
- Emirates FA Cup Match Football White/Red/Black · 40.00
- Emirates FA Cup Play Football White/Red/Black · 10.00
- Emirates FA Cup Train Football White/Red/Black · 20.00
- Emirates FA Cup Ultimax Pro Football White/Red/Black · 130.00
- The National League Ultimax One 26/27 Football White/Blue/Red · 45.00
- ULTRAGRIP F18P NB AU WHT/BLK/PUR · 20.50
- DELTA FUTSAL 24 WHITE/BLACK/SILVER · 23.40
- MERCURY PLAIN SOCK AD SCARLET · 4.55
- MERCURY PLAIN SOCK PURPLE · 4.00
- MERCURY PLAIN SOCK EMERALD · 5.00
- Ultimatch Futsal Football · 26.00 · Football
- Street Soccer Football Orange/Blue/Dark Blue · 13.00
- Street Soccer Football Fluo Pink/Black/Purple · 13.00
- Impel One Football White/Purple/Yellow · 13.00
- Impel One Football Fluo Yellow/Black/Blue · 13.00
- Impel Evo Football White/Black/Green · 18.00
- Impel One Football Fluo Pink/Black/Purple · 13.00
- Ultimax Pro 26 Football White/Orange/Purple · 130.00
- Ultimax Pro 26 Football Yellow/Orange/Purple · 130.00
- Ultimax Evo 26 Football White/Orange/Purple · 66.00
- Ultimax Evo 26 Football Yellow/Orange/Purple · 66.00
- Ultimax One 26 Football White/Orange/Purple · 46.00
- Ultimax One 26 Football Yellow/Orange/Purple · 46.00
- - · 0.00
- Mercury 3 Stripe Sock · 3.58
- MERCURY 3 STRIPE SOCK AD BLACK/SCARLET · 3.00 · out of stock
- MERCURY PLAIN SOCK AD PURPLE · 3.00
- MERCURY PLAIN SOCK · 4.55
- MERCURY PLAIN SOCK AD WHITE · 4.55
- MERCURY PLAIN SOCK AD NAVY · 4.55
- MERCURY PLAIN SOCK YELLOW · 3.58
- MERCURY PLAIN SOCK AD ROYAL · 4.55
- MERCURY HOOP SOCK SCARLET/WHITE · 2.50
- MERCURY PLAIN SOCK AD MAROON · 3.90
- MERCURY 3 STRIPE SOCK NAVY/SKY · 3.58
- MERCURY PLAIN SOCK AD FOREST GREEN · 3.90 · Socks & Hosiery
- MERCURY PLAIN SOCK AD BLACK · 4.55
- DIVISION PLAIN SOCK AD BLACK · 5.53
- MERCURY PLAIN SOCK SKY · 3.58
- MERCURY PLAIN SOCK NAVY · 4.22
- Emirates FA Cup Football Gift Set 25/26 Red/White · 8.00
- Foldable Corner Flags White · 43.00 · out of stock · Specialised Training Equipment
- Impel One Football White/Black/Green · 13.00 · Football
- Impel One Football White/Black/Grey · 13.00 · Football
- Delta One Football White/Black · 36.00 · Football
- England Mini FB Football White/Red · 9.00 · Football
- Mini Scriball Zoids Multi-Colour · 13.00 · Football
- Standard Corner Flags White · 37.00 · Specialised Training Equipment
- 50 Space Markers Multi-Colour · 22.00 · Specialised Training Equipment
- Aircell Carbon Slip Shinguards Black/Red · 10.00 · Limb Protectors
- Aircell Carbon Shinguards Black/Red · 12.00 · Limb Protectors
- Aircell Power Shinguards Black/White · 16.00 · Limb Protectors
- Aircell Pro Shinguards Black/Gold · 20.00 · Limb Protectors
- Jumbo Ball Sack 20 Black · 27.00 · Sports Equipment Bags
- Ball Sack 8 Black · 16.50 · Sports Equipment Bags
- Mesh Ball Sack 12 Black · 22.00 · Sports Equipment Bags
- Arena Basketball Orange/White · 9.00 · out of stock · Other Balls
- Oasis Netball Red/White · 12.00 · Other Balls
- Oasis Netball Blue/White · 12.00 · Other Balls
- Attack Netball Purple/Pink · 16.50 · Other Balls
- Attack Netball Pink/Purple · 16.50 · Other Balls
- Shooter Netball White/Red · 27.00 · Other Balls
- Sabre Rugby Ball White/LtGreen · 13.00 · Other Balls
- Cub Rugby Ball Yellow/Navy · 12.50 · Other Balls
- Grid Rugby Ball White/Blue · 15.50 · Other Balls
- Final Football Yellow/Black · 11.50 · Football
- Netball Pro Training Bib Set Yellow · 50.00 · Bibs
- Pro Training Bibs Blue · 5.00 · Bibs
- Magnetite Glove Black/White · 14.50 · Handwear
- Calcio Evo Football Yellow/Black · 12.60 · Football
- Flare Football White/Black · 11.00 · Football
- Flare Football Blue/White · 11.00 · Football
- Impel Lite 360 Football White/Black · 15.00 · out of stock · Football
- Impel One Football Blue/White · 13.00 · Football
- Impel One Football Pink/White · 13.00 · out of stock · Football
- Impel One Football Yellow/Black · 13.00 · Football
- Impel Evo Football Yellow/Black · 18.00 · Football
- Impel Evo Football White/Black · 18.00 · Football
- Ultimatch One Football Yellow/Black · 26.00 · Football
- Ultimatch One Football White/Black · 26.00 · Football
- Ultimatch Evo Football Yellow · 31.00 · Football
- Ultimatch Evo Football White · 31.00 · Football
- Delta One Football Yellow/Black · 36.00 · Football
- Delta Evo Football Yellow/Black · 41.00 · Football
- Delta Evo Football White/Black · 41.00 · Football
- England Football White/Red · 14.00 · Football
- England Mini FB Football Red/White · 9.00 · Football
- Ultimax One Football White/Black · 23.95 · Football
- England Football Red/White · 12.00 · Football
- Personalised Football Yellow/Blue · 16.00 · Football
- Personalised Football White/Green · 16.00 · Football
- Football Trainer Black/Green · 12.00 · Specialised Training Equipment
- Mini Scriball Floopz Multi-Colour · 13.00 · Other Balls
- Mini Scriball Ooodles Multi-Colour · 13.00 · Football
- Training Hurdles set of 6 - 6" (6 inches) Yellow · 39.00 · Specialised Training Equipment
- Double Action Pump (Basic) Grey · 6.50 · Ball Pumps
- Flat Space Markers Multi-Colour · 30.50 · Specialised Training Equipment
- High Speed Inflator Pump Grey · 9.00 · out of stock · Ball Pumps
- Set of 4 Agility Ladders · 55.00 · out of stock · Specialised Training Equipment
- Deluxe Double Action Pump Black · 10.00 · Ball Pumps
- Aircut Safety Cone · 2.00 · out of stock · Specialised Training Equipment
- Agility & Speed Training Kit · 144.50 · Specialised Training Equipment
- Agility Ladder Yellow · 21.00 · out of stock · Specialised Training Equipment
- Mitre Valve Bladder Needles - 10 Per Pack · 16.50 · Ball Pumps
- Mini Cone Set Multi-Colour · 9.00 · Specialised Training Equipment
- Ultimatch Indoor Football Yellow/Black · 24.00 · Football
- Mercury Plain Sock Yellow · 3.00 · Socks & Hosiery
- Pro Training Bib White/Black · 4.50 · out of stock · Bibs
- Mesh Ball Sack 10 Black · 8.50 · Sports Equipment Bags
- Ball Sack 12 Black · 21.50 · Sports Equipment Bags
- Sunday League Kit Bag Black · 22.00 · Holdall Bags
- Tubular Ball Sack Black · 12.50 · Sports Equipment Bags
- Expert Handball White/Blue · 21.50 · Other Balls
- Intercept Netball Blue/White · 16.50 · Other Balls
- Squad Rugby Ball White/Navy · 20.00 · Other Balls
- Final Football Pink/Blue · 11.50 · Football
- Final Football Orange/Green · 11.50 · Football
- Final Football White/Black · 11.50 · Football
- Pro Rev Training Bib 24 AU Red/Yellow · 8.00 · Bibs
- Pro Rev Training Bib 24 AU Orange/Blue · 8.00 · Bibs
- Netball Pro Training Bib Set Blue · 50.00 · Bibs
- Netball Pro Training Bib Set Pink · 50.00 · Bibs
- Netball Pro Training Bib Set Green · 50.00 · Bibs
- Netball Pro Training Bib Set Green/Tidal Teal · 50.00 · Bibs
- Pro Training Bibs Red · 5.00 · Bibs
- Pro Training Bibs Yellow · 5.00 · Bibs
- Pro Training Bibs Orange · 5.00 · Bibs
- Pro Training Bibs Green · 5.00 · Bibs
- Ultimatch Glove Black/White · 35.00 · Handwear
- Magnetite Junior Unisex Glove Black/White · 13.50 · Handwear
- Impel Junior Unisex Glove Black/Grey · 23.00 · Handwear
- Impel Glove Black/Grey · 25.00 · Handwear
- Calcio Evo Football White/Black · 12.60 · Football
- Calcio Football Yellow/Black · 9.10 · Football
- Calcio Football Blue/White · 9.10 · Football
- Calcio Football Orange/Black · 9.10 · Football
- Calcio Football White/Black · 9.10 · Football
- Mini Flare Football White/Black · 8.00 · Football
- Street Soccer Football White/Black · 13.00 · Football
- Impel Futsal Football Yellow/Black · 21.00 · Football
- Impel Futsal Football White/Black · 21.00 · Football
- Super Dimple Football White/Black · 13.00 · Football
- Impel Lite 290 Football White/Black · 15.00 · Football
- Impel One Football Yellow/Black · 13.00 · Football
- Impel One Football White/Black/Blue · 13.00 · Football
- Mini Flare Football Blue/White · 8.00 · Football
Machine-readable copy: the product feed (JSON).
Source & Attribution
Scored by Engagemii on August 2, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/mitre
Cite this score: Engagemii (2026). "AEO Score for Mitre." Retrieved from https://engagemii.com/aeo/brands/mitre
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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