in transit / august 2023

"in transit | june 2025 After a five year streak of posting at least once a year, or attempting to, I guess I missed a year." That is how in transit / august 2023 introduces itself. To AI engines like ChatGPT and Perplexity, though, it is barely visible: it scores 4.8 out of 10.

On the page it is passable on a workable page structure. What holds it back is the technical files AI engines look for, such as llms.txt or an open robots.txt, sitemaps and entity links AI can follow, structured data describing the business, a clearly stated business identity and credibility markers like credentials or reviews.

Away from its own site, other sites link to it. There is some, but not much, sign that the domain is only lightly established. Beyond that, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. Those are earned elsewhere on the web, not fixed on the site itself.

The site links to no social profiles, so there is nothing tying the brand to a wider presence.