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AI Visibility Scorecard

TBSA

TBSA

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⚠ Identity mismatch

thunderbayskating.com · Nonprofits

Borderline visible. AI bots can crawl TBSA, but the structured-data signals are thin - you are at real risk of being skipped when buyers ask ChatGPT, Claude, or Perplexity for a recommendation.

Monitoring for AI engine activity

In the Engagemii AEO index

#306,650 of 718,486 in Nonprofits for AI visibility

5

/10

AEO Score

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About TBSA

from our crawl and measurement

TBSA, based in Thunder Bay, ON, describes itself simply: "The Thunder Bay Skating Academy is a non-profit organization inspiring residents of Thunder Bay and area to embrace the joy of skating." Its AI visibility score is 5.0 out of 10: the engines can find it, but they do not have much to hold on to.

On its own pages the site does well on a clear heading structure, a clearly stated business identity, visible credibility markers, crawler access and the files AI engines look for and sitemaps and entity links AI can follow. It is passable on some structured data.

Off the page, almost no other sites link to it, the domain does not yet read as established, AI engines do not yet recognise it as a distinct business, there is no press coverage to draw on, nobody is discussing it where AI engines look and it does not come up on Reddit. None of that can be fixed on the page: it has to be earned.

It does link out to several social profiles, which helps engines tie the brand together.

Industry · Nonprofits
Last scored · Aug 1, 2026

The 6 signals AI reads

Higher is better · 0-10

Structured Data

6

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

8

Clear headings and answer-style content.

Entity Clarity

9

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

8

Experience, Expertise, Authority, Trust markers.

Technical AEO

10

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

8

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

0

No inbound links found yet.

Domain Trust

0

Little domain authority yet.

Entity Presence

0

Not in AI knowledge graphs yet.

News Mentions

0

No press coverage found yet.

Community

0

No community discussion yet.

Reddit

0

No Reddit mentions found yet.

What this score means

Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 5/10, TBSA is crawlable but under-signaled - fixable, and the signals above are where to start.

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Weekly ChatGPT & Claude citation tracking

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Picked for TBSA: Nonprofits & Giving

Your Most Motivated Donors Are Leaving Without Giving

Here's the moment that happens on nonprofit websites every single day.

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Source & Attribution

Scored by Engagemii on August 1, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/thunderbayskating

Cite this score: Engagemii (2026). "AEO Score for TBSA." Retrieved from https://engagemii.com/aeo/brands/thunderbayskating

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.

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