AI visibility score
6.1/ 10Good

#262 of 208,530 in Beauty & Personal Care

As of 2026-08-12 · Engagemii indexCheck another site →The index →

AI Visibility Scorecard

Vitacost

Vitacost

Unclaimed

vitacost.com · Beauty & Personal Care

Somewhat visible. AI bots can read Vitacost, but it is missing the structured signals that push citation rate above competitors.

AI engines read this profile 7 times

Claude · Apple Intelligence · Meta AI

#262 of 208,530 in Beauty & Personal Care for AI visibility

100

AI Naming Predictability

i

AI names companies like this often · 100/100

More likely to be named than 99% of Beauty & Personal Care companies

6

AEO Visibility

i

Visible · 6.1/10

50

Muse Index Score

i

AI agent readiness

Transactable · 50/100

0

AI Adoption

i

None detected · 0/100

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About Vitacost

from our crawl and measurement

Vitacost is a business whose own site puts it this way: "Shop thousands of vitamins, supplements, healthy foods, sports nutrition, clean beauty, eco-friendly home care and pet products from trusted brands." Its AI visibility score is 6.1 out of 10: the engines can find it, but they do not have much to hold on to.

Our crawl found structured data on the page (Organization, WebSite), an llms.txt file for AI models and a sitemap.

AI crawlers have visited 2 times in our tracking, including ClaudeBot (Anthropic).

Industry · Beauty & Personal Care
Last scored · Aug 12, 2026

The 6 signals AI reads

Strong · Good · Fair · Weak

Structured Data

Good

Organization / LocalBusiness JSON-LD that AI can read.

Content Structure

Fair

Clear headings and answer-style content.

Entity Clarity

Good

How clearly your brand identity reads to AI.

E-E-A-T Signals

Experience, Expertise, Authority, Trust

Fair

Experience, Expertise, Authority, Trust markers.

Technical AEO

Fair

robots.txt, llms.txt, and AI-bot crawl access.

AI Discoverability

Good

Sitemaps and entity links AI can follow.

Off-page authority

How the web signals your brand to AI

Backlinks

Strong

Inbound links from other sites.

Domain Authority

Fair

Established authority for your domain.

Reference Presence

Weak

Not in AI knowledge graphs yet.

News & Press

Weak

No press coverage found yet.

Community

Weak

No community discussion yet.

Social Mentions

Good

Social discussion and mentions.

What this score means

Your AEO score measures whether AI search engines - ChatGPT, Claude, Perplexity, Gemini - can actually read your site and cite it in answers. Roughly two-thirds of sites are invisible to them. At 6.1/10, Vitacost has a working base to build on - fixable, and the signals above are where to start.

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Picked for Vitacost: AEO & AI Search

The AEO Checklist Every Small Business Owner Needs Right Now

Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.

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Vitacost lists 1,000+ products, 916 in stock, priced 2.59 to 128.76.

Show 500 of 1,000+ products

The full list of every product we captured is in the product feed (JSON).

Source & Attribution

Scored by Engagemii on August 12, 2026. Methodology: engagemii.com/aeo/methodology

Source URL: https://engagemii.com/aeo/brands/vitacost

Cite this score: Engagemii (2026). "AEO Score for Vitacost." Retrieved from https://engagemii.com/aeo/brands/vitacost

Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.

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