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What this score means
Your AEO score measures whether AI search engines (ChatGPT, Claude, Perplexity, Gemini) can actually read your site and cite it in answers. Two-thirds of websites are invisible to them. NBA.com just got measured.
7.6/10 means NBA.com is well-positioned for AI search. The full breakdown below shows where you are still leaving points on the table.
About NBA.com
Follow the action on NBA scores, schedules, stats, news, teams, and players. Buy tickets or watch the games anywhere with NBA League Pass.
Details
AI Visibility Breakdown
5
Structured Data
6
Content Structure
5
Entity Clarity
3
E-E-A-T Signals
3
Technical AEO
6
AI Discoverability
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Your full 6-category score breakdown
Exact fixes: robots.txt, schema, llms.txt
AI bot crawls from ChatGPT, Claude, Perplexity, Gemini
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The AEO Checklist Every Small Business Owner Needs Right Now
Your potential customers are asking ChatGPT, Gemini, and Claude questions about your product category. These AI models are giving answers without sending traffic to your website. You're not losing rank. You're losing visibility entirely.
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Source & Attribution
Scored by Engagemii on July 16, 2026. Methodology: engagemii.com/aeo/methodology
Source URL: https://engagemii.com/aeo/brands/nba
Cite this score: Engagemii (2026). "AEO Score for NBA.com." Retrieved from https://engagemii.com/aeo/brands/nba
Licensed under CC BY 4.0. You may reuse this data with attribution: a visible link to engagemii.com.
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